Do you want to improve your marketing and communications?
Do you want to reach new markets and customers?
Do you want to raise your organisation’s profile?
If your answer is ‘yes’, then this course is for you!
Taking you step-by-step through the marketing planning process, this workshop covers all the key elements to help you develop a cost-effective marketing strategy for your organisation.
Packed with real-world case studies, up-to-date marketing ideas and expert tips, this course provides practical guidance on how to successfully manage your marketing activities and get results. The ideal introduction to the topic or a great refresher course!
Course Content:
· Key marketing concepts & their importance to the third sector
· Assessing your market situation
· Identifying, understanding & reaching your customers
· Market segmentation
· Developing an effective marketing strategy and plan
Who should attend?
Charities, community groups and social enterprises. Ideal for those new to this topic or for those seeking to refresh their knowledge.
What will you achieve?
You will:
► Gain a clear understanding of key marketing concepts and terminology
► Understand the importance of marketing in the third sector
► Learn how to develop an effective marketing strategy and plan that works for your organisation
The Facilitator:
Chartered Institute of Marketing qualified, this highly rated trainer has over 15 years’ experience in marketing, management and business development gained in the private, public and voluntary sectors. She is also an Associate of the Institute of Consulting.
Included in your workshop fee: a light networking lunch, free resources and links to marketing specialist support
Special Discounts:
We work in partnership with a number of CVS's as well as Children and Young People networks and forums across London.
If you're a member of an organisation listed below, we have a limited number of tickets to give away at substantially discounted rates! Booking deadline is 5th March.
Greenwich Action for Voluntary Services
Voluntary Action Lewisham
Croydon Voluntary Action
Enfield Children & Young Persons Services (ECYPS)
Partnership for Young London
Hackney CVS
Sutton CVS
London Voluntary Service Council
They will have emailed you a special promotional code. Please enter this code when booking. If you haven't received an email, just call Holli McCarthy on 0207 833 3319 to get yours!
Payment can be made directly by credit/debit card.
To request an invoice and pay by cheque, just click this payment option when booking online. Please await an official Children England invoice by post before making any cheque or BACS payments.